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[5] 2017 Annual ReportCEO Letter (noting Western Union has expanded its fund payout network to billions of bank accounts). Behind those market-shaper practices are the lean tools and behaviors we develop and encourage. Mohua is a marketing leader with over 15 years of experience in building and leading brands across industries. Finally, shareholders may punish Western Union for moving away from its higher margin core business to focus instead on simpler, lower-cost digital money transfers. His career span includes working with organizations like FIS, Western Union, HCL Technologies, CGI, Mahindra Satyam and iGate Global Solutions. Western Union is a global leader in cross-border, cross-currency money movement and payments. Garden, The Economist OutSystems High-Performance Low-Code Platform Powers Western Union Digital Banking Solution 2 min. Created: 05-05-2021 - 17:15. Singh also sees huge potential in the use of blockchain for specific use cases within financial services and payments, for example, helping with the Know Your Customer (KYC) process that is important to stopping money laundering and fraud and eliminating many of the checks that currently hold up cross-border payments. Transformation, Cyber [6], However, regulators cant keep pace with the wave of new blockchain applications. My team and I had thought of the future being digital, of course, but the pandemic really forced us to make it a reality for the business. The second aspect is our agile work, where we spin up teams that have learned and are now experts in using agile methodologies for product launches or IT development. Western Union's digital services align with the UAE government's policy to create an economy driven by innovation and technology," said Salma Massoud, head of digital, Middle East and Africa . So well go from maybe four pilot teams to a plan to scale out across 400 people and maybe 30 teams next year. The Foundation is supported by the Western Union Company, its employees, Agents, and business partners, working to support education and disaster relief efforts as pathways toward a better future. document.getElementById( "ak_js_1" ).setAttribute( "value", ( new Date() ).getTime() ); Want to learn more about technology and organizations? With my work with WEF, I was lucky enough to sit around a table recently with some important people and talk about how we can take this forward. Recipients can choose to pick up the sent money at a Western Union location, or send the money to a digital wallet or bank account. ene. Talends technology has been used similarly in response to people impacted by floods in Haiti and to Indian citizens at the height of the countrys COVID-19 crisis. How Your Small Business Can Be Managed With The Right Databases, Why Businesses Must Focus on Introducing Technology in the Workplace. Meridian, Infosys Something that is ripe for discussion among many of these discussion groups is the idea of a digital dollar, which could be made transferable all around the world with vendors and partners.. Pay for your transfer instantly with a debit or credit card** or start a money transfer and complete the payment in cash at a nearby agent location. Sub-Saharan Africa 3G and 4G mobile broadband coverage stands at 86% and 57% of the population, respectively. Deep divides in digital connectivity, internet use, and access remain. He also praises Snowflakes adaptability when it came to dealing with huge capacity increases. & Distribution, Media and Mazzaferro: In the past, the thinking in the industry has often been that applications are king, and that data flows through the applications. For example, in 2016 Western Union integrated money transfer options with messanging apps WeChat and Viber, allowing users to send small amounts of money through the apps. Although retail business declined during . In 2017, Western Union invested $200 million and 20% of its workforce on compliance functions. Some changes that used to take a month, we now deliver in around 48 hours.. Contributed to establishing Quality Assurance, Training and Documentation strategy and processes for AML Operations functions. In Western and Central Africa, only 36% of the population has access to broadband connectivity. Now that these pilots are winding down, its been easy to get the support across the organization to find the resources necessary to establish teams that can scale it out in different areas across the company. And, Fellahi points out, When you look at customer acquisition on our digital channel, 80 percent of the customers we acquired in the past 12 months are new to usnot migrated from our traditional customer base., He expects digital money transfer and mobile technology to be the major driver of overall growth in coming years, adding, In the U.S., over 65 percent of WU.com transactions are initiated on a mobile device, and globally it is nearly 60 percent.. Salesforce has a value proposition that was immediately interesting because it allows you to build a single omnichannel journey that can be managed really efficiently when I want to make a change I only need to do so in one place. In addition to our digital banking app, there are at least 20 internal employee-facing apps that weve delivered that make work easier and more efficient for our employees., Asked what differences he sees in the development team, Tom says, With OutSystems, weve got a more cohesive and multi-talented development team because were using visual low-code development thats self-documenting. Were talking 30 percent, 40 percent, and, in some cases, deployments with a 70 percent return on capacity. Harare Responsible for . What are the biggest lessons you learned? The strategy is also to reduce costs; on-prem infrastructure and people running it is expensive and you need back-ups of everything, especially in financial services. Services, Public A large proportion of Western Unions infrastructure has been migrated to the cloud, and Singh reveals a timeline to complete the programme of work. With a history of more than 170 years, the company has a presence in more than 200 countries and territories, connecting more than 120m people to one another and to the global economy, through cross-border money transfers in approximately 130 currencies. Some want to go to a retail store and pay cash. Experienced and certified (ACAMS) AML and Learning & Development professional with a proven track of records in compliance, people management, learning areas. Western Union must adapt to an increasingly mobile world: if Western Union doesn't develop low-cost mobile money transfers, Western Union won't be able to compete . We scored ourselves as an organization on these market-shaper practices when we started the transformation in 2016. Digital transformation in the EU. The new generation of customers, especially Millennials, want to find us in the ecosystem of messaging apps.. Many of its 150 million customers worldwide depend on money transfers to pay for food, electricity, medication, and other necessities. Leadership Team. Poland followed later in 2022, while plans are at hand to launch Italy by the end of the year. Top retailers use AI-powered campaigns to engage their most valuable customers. The idea is to orient the company around improving these market-shaper practices, really getting the health of our organization strong, and becoming confident that if we can improve the health of the organization, the financial results will follow. As an iconic brand for over 150 years, Western Union is constantly striving to innovate for their customers. Governments pay close attention to cross-border money transfers, and heavily regulate these services to prevent fraud, tax evasion, and other criminal activities. Filipino workers abroad), they need to bring physical money somewhere, and most of the fintech companies in remittance space dont have their own channels (they often partner with local kiosks). Western Union also opened franchise stores, which offer money transfer services as well as onsite currency exchanges. Western Union has had a compound annual growth rate above 25 percent over the past five years, since the launch of the digital division. Western Union has innovated before. In 2017 SEED supported 20 projects, impacting 5,000 children and youth; we hope to support event more in 2018.. Snowflake enables us to centralize our data and enable application and business processes to leverage it across the organization. today more than 65% of Western Union's digital transactions originate on a mobile . Think of Western Union, and its yellow placard advertising an agent location comes to mind. As we get the pilots completed, the idea is to turn the WU Way team into more of a center of excellence. Arab Emirates. - Earn My WU points. These strategies are paying off. We started function by function, looking at individual deployments across our different groups in the company. Second, we increased our use of digital media to reach customers and build a feedback loop. Digital transformation can refer to anything from IT modernization (for example, cloud computing), to digital optimization, to the invention of new digital business models. However, Western Union doesnt view its established retail business as totally separate from the digital world. Western Union is doing that. They tend to be younger, they live online and they prefer to do everything there, at the touch of a button, Fellahi observes. And the new business model may require a very different RPP (traditional money transfer process vs. transfer via blockchain). Some development teams suffer 100 percent attrition in two to three years., "OutSystems helps in many ways. And its not something you can achieve really quickly, its a multiple-year process. Convera. We will expand our Messenger bot to other countries and add other languages, he adds. [12]Josh Constine, Western Union Brings Money Transfer and Its Tricky Fees to Chat Apps, TechCrunch.com, Feb. 4, 2016. Jaffin: Our company mission is to enable financial transfers between people anywhere and everywhere; we had a responsibility to continue to deliver on that. A lot of our big data environment is still on-prem and the mission is to move that completely to the cloud by the end of the year. Patrick Gauthier, CEO of Convera, formerly known as Western Union Business Solutions. Now data is the driver and applications are being developed to handle that data and represent it to business stakeholders to make it consumable. Western Union's Customer Journey Digital Transformation Fueled by NICE - Innovative NICE Nexidia Customer Journey Optimisation provides powerful analytics to enhance customer experience. The central transformation team helps do the capability building in training those resources up, and then they run their own scaled-out deployment. What Ive tried to do is look at each of the groups and find out who the strong players in each of them are, the leaders that are vocal and very straightforward in conversation. ", Tom adds, In fast-moving customer-facing scenarios, development is never build-once-and-doneyoure always iterating to refine the customer experience. Huawei believes digital talent is a key driver in achieving digital transformation, solid economic growth, and better quality of life. I have successfully directed virtual teams working on Mastercard integrations, Western Union and MoneyGram. Customers can send and receive money in a fast, reliable and convenient manner., We are proud to offer the same omnichannel choice in Austria. Swanback said a . Union Pacific, the railroad company that transports chemicals, coal, food, minerals and automobiles in and around 23 Western U.S. states, has had two workhorses that toiled tirelessly for the past . As weve done that, everyone has started to speak the same language, whether its talking about going to huddles, doing process confirmations, conducting one-on-one coaching, or maybe doing floor walks. Learn about JSON storage. They essentially sponsor a team and loan the resources that are necessary. The CDO needs to drive digital transformation by enabling data to power product development and the company. Singh describes the team he assembled as being super-powerful, and says he often refers to it as his three-in-box strategy, owing to the various areas for which he recruited. These are things like rewards and recognition, top-down innovation, and consequence management. Since 2008, Huawei has offered a wide and expanding range of . It works with Talend to streamline data movement in compliance with GDPR across financial, reconciliation, auditing and trading partners. Revenue from Western Union's digital money transfer services spiked from $600 million in 2019 to over $850 million in 2020. Media, Madison Square Lean deployments are a big piece of our overall transformation program. Commenting on the speed comparison of OutSystems compared to previous traditional development, Tom said, "On an earlier project, we had ten people working on a pricing and UX project. The service, which is set to launch in Madagascar, will see funds from around the world move through payment rails operated by MFS Africa, the continent's largest payment gateway.. MFS Africa's digital payments network connects more than 400 million mobile money wallets, more than 200 million bank accounts across Africa, and more than 200,000 agents in Nigeria, to enable cross-platform and . Because if you dont have the right data, your applications will struggle to provide the right business outcomes and customer experiences. The international roll-out continues to other countries at pace. Western Union powers your pursuit. Solutions enabled - Oracle Revenue Management and Billing, Oracle Business Intelligence, Infosys Transaction Reconciliation System, Oracle Cloud Infrastructure Solution and Services, Infosys Oracle Services, part of Infosys Cobalt. When you see those people who are proactive and have aspirations, you are able to almost make them role models and build really effective ecosystems around them.. This seems to be a typical BSSE case in which it is hard for the incumbent to disrupt its business, since the innovation may threaten the current profitable business. We set up virtual war rooms, met with our executive team daily to strategize, and spoke to customers every week to keep a pulse on their needs. The Western Union Way of digital transformation. . arrow_forward. Us, Terms The pandemic really accelerated the digital transformation journey; the plan was for it to be rolled out in three years but that timeframe became 18 months, Singh tells Digital Bulletin. Packaged Goods, Engineering Digital transformation starts with people, which is a useful reminder that . Western Union has gained a comprehensive view of the customer while running the Data Cloud on AWS. A doctor in London taps an app on her phone to transfer 500 pounds. Its been a great combination. Tom Mazzaferro, Chief Data Officer at Western Union together with Nick Halsey, CEO at Okera talk about the technology that Western Union has adopted to help build new products and Western Union, Chief Data Officer: Digital Transformation Initiatives (Part 3) | Cloud | cdomagazine.tech Hearing from customers helped us focus our messaging on two key ideas: digital convenience and staying safe through contactless funds transfer.
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